What’s happening with Twitter – and what does it mean for the future of B2B comms?

Twitter is long established as one of the most popular social media platforms. Its strict character limit forces brevity, which underlines its position as a rapid, shifting social media network.  Of course, with an estimated user base reaching a dizzying 400 million through 2022, the channel is also historically one of the most effective for […]

Ask PHD: How can I create punchier, more impactful B2B press releases?

It’s noisy out there, in the B2B marketing world. From the largest multinationals to the smallest independents and SMEs, every business is looking to amplify its messaging and reach key decision-makers to drive sales. Of course, with increased noise, it becomes harder for a brand to cut through the static and get their messages and […]

Catch the eye in a crowded inbox: 7 tips for more impactful B2B email campaigns

In the world of marketing and communications that sees new technologies arrive on the scene seemingly weekly, it’s easy to overlook the more traditional path of email marketing (or as traditional as a digital platform can be!). However, don’t be fooled – for B2B brands, email marketing remains one of the most successful and cost-effective […]

Work experience at PHD Marketing

You don’t need to tell us how important it is to invest in the future. As a well-established, rapidly growing marketing agency, we understand that young people are the future lifeblood of our industry! That’s why we’re so committed to helping young professionals take their first steps into the hectic world of marketing.  Some of […]