Balancing AI and the human experience: What it means for beauty & personal care formulators
The beauty and personal care sector is no stranger to change, but the current wave of transformation is unlike any we’ve seen before.
5 brands that are nailing personalised packaging (…and why)
Personalised packaging has become one of the most powerful tools to connect with consumers on an emotional level. But this isn’t just about putting a name on a label – it’s about combining creativity, data, and technology to deliver scalable, memorable experiences.
The future of print and packaging and the role of new talent
Despite its resilience and crucial role in the global economy, the print and packaging industry faces a growing threat: a widening skills gap as experienced professionals retire without enough young talent to replace them.
The future of beauty is inclusive – is your brand ready?
The beauty and personal care industry is undergoing a seismic shift. Diversity, authenticity, and inclusivity are no longer just buzzwords; they’re business imperatives.
Are exhibitions worth it?
If all you’re looking for is a succinct answer to the question ‘Are exhibitions worth it?’, then you can take this as a resounding yes….
Insights from Packaging Innovations
The buzz from Packaging Innovations & Empack 2025 at the NEC Birmingham is still fresh, and it’s clear that this year’s event provided plenty of food for thought for the packaging and marketing industries.
Metrics that matter – enhance your event marketing
Exhibitions and trade shows – they’re cornerstones of showing off your brand for a reason. But getting the most out of them without a clear metrics strategy can be easier said than done.
Stay ahead of the game: What your B2B business needs to know about the European Accessibility Act
The EAA, coming into force in June 2025, primarily targets consumer-facing businesses and services. Forward-thinking B2B organisations should still have this legislation on their radar – and here’s why.