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Work Experience at PHD Marketing

Gaby – My remarkable week at PHD Marketing My name is Gaby and I’m here to share my thoughts and experiences of working with PHD Marketing, and how this provided me with the opportunity to explore a new industry, meet new people, and take on new tasks and challenges. I suppose I will start by […]

Unpacking the EU Green Claims directive

Picture this: a world where businesses don’t just thrive financially, but leave a positive impact on the natural world around us.   That’s the crux of the ongoing drive for sustainability, which is still gaining momentum with each passing month. In a bid to accelerate the rate of meaningful change, the European Commission has proposed the […]

Ask PHD: National Apprenticeship Week

As we look to nurture future business talent, National Apprenticeship Week is a great time to celebrate the benefits of apprenticeships and the positive impact they can have on individuals and companies alike.   At PHD Marketing, we understand the value of apprenticeships and the opportunities they can provide for those looking to kickstart their careers […]

What’s happening with Twitter – and what does it mean for the future of B2B comms?

Twitter is long established as one of the most popular social media platforms. Its strict character limit forces brevity, which underlines its position as a rapid, shifting social media network.  Of course, with an estimated user base reaching a dizzying 400 million through 2022, the channel is also historically one of the most effective for […]

Ask PHD: How can I create punchier, more impactful B2B press releases?

It’s noisy out there, in the B2B marketing world. From the largest multinationals to the smallest independents and SMEs, every business is looking to amplify its messaging and reach key decision-makers to drive sales. Of course, with increased noise, it becomes harder for a brand to cut through the static and get their messages and […]

PHD clients take chequered flag at glittering FIAUK awards night

FIA Awards 2022

The team at PHD is celebrating a remarkable night of client success after several of our customers won big at the annual FIAUK awards ceremony. On what soon became a busy night for the team, our clients took home a total of four Gold Awards, one Silver, and three Bronze prizes on the back of […]

Catch the eye in a crowded inbox: 7 tips for more impactful B2B email campaigns

In the world of marketing and communications that sees new technologies arrive on the scene seemingly weekly, it’s easy to overlook the more traditional path of email marketing (or as traditional as a digital platform can be!). However, don’t be fooled – for B2B brands, email marketing remains one of the most successful and cost-effective […]

Work experience at PHD Marketing

phd-marketing-team

You don’t need to tell us how important it is to invest in the future. As a well-established, rapidly growing marketing agency, we understand that young people are the future lifeblood of our industry! That’s why we’re so committed to helping young professionals take their first steps into the hectic world of marketing.  Some of […]

Ask PHD: What makes a B2B social media campaign truly engaging?

B2B Social media

Ask PHD: What makes a B2B social media campaign truly engaging? One of the most effective ways for a business to communicate with potential customers and the wider industry is through social media marketing. From humanising Facebook posts that put a human face to the business, through to targeted LinkedIn campaigns designed to drive clicks […]