PHD Marketing rebrands to Think B2B Marketing

PHD Marketing rebrands to Think B2B Marketing B2B marketing agency rebrands in 10th year to reflect growth and focus Marking its 10th year of operation, PHD Marketing, a specialist B2B marketing communications agency, has rebranded to Think B2B Marketing. The move reflects the company’s substantial growth and its evolving approach to meeting the complex needs […]
The Big Reveal – Meet Think B2B Marketing!

It’s official. After a decade of delivering exceptional B2B marketing solutions as PHD Marketing, we’re proud to unveil our new identity. Hello! We are Think B2B Marketing. Our new look is not just a change in name, but a renewed commitment to our core values of strategic thinking and client success. Whether you’re one of […]
Our journey to Think B2B Marketing

Ever wonder what’s in a name? For us, it’s a decade of growth, learning, and unwavering commitment to B2B excellence. We’re now Think B2B Marketing, but our journey to this point is a story worth telling. Many of our long-standing clients have witnessed our evolution firsthand – after all, our impressive retention rates mean some […]
Your guide to PPWR – the EU’s new packaging rules shaping the future of the industry

Now we’re getting somewhere! That’s the message coming out of Brussels as, after years of political wrangling and industry lobbying over the EU’s proposed Packaging and Packaging Waste Regulations (PPWR), a preliminary deal has finally been struck between the EU institutions. The agreement means that years of uncertainty have been ended with the stroke of a pen. […]
Remote and Hybrid Working: What We’ve Learnt

The global shift to remote work during the COVID-19 pandemic fundamentally changed how businesses operate. Now in 2024, what began as an emergency response has evolved into a strategic approach to work that combines the best of both worlds. At Think B2B Marketing, we’ve experienced this evolution firsthand, both in our own operations and through […]
Unpacking the EU Green Claims Directive

What does the EU’s Green Claims Directive mean for B2B companies in the print & packaging sector?
EPR illustrative fees revealed: Think B2B Marketing calls for united packaging industry response

EPR illustrative fees revealed: Think B2B Marketing calls for united packaging industry response The UK Government’s release of illustrative base fees for Extended Producer Responsibility (EPR) on 15th August marks an important moment for the packaging industry ahead of the scheme’s planned implementation in 2025. While providing more much-needed clarity, the estimated figures underline the complexity of the […]
The new EU AI Act: Everything your B2B business needs to know

It’s hard not to be impressed with how rapidly artificial intelligence is advancing. From eliminating time-intensive manual tasks such as organising business diaries to crunching enormous quantities of data in record speed, it’s clear that AI has an important role to play in the future of B2B business operations. However – it’s not going to […]
Five key reasons why imagery and iconography is so important for B2B brands on social media

Make an impact with your B2B social media strategy.
A new dawn for drupa?

After 8 long years, drupa is officially back. Senior account manager David Pittman shares his impressions of drupa 2024 Having concluded its first show in over eight years, drupa is officially back. Was it worth the wait? Was it a success? Can the time and costs be justified? Has print moved on beyond a trade show […]