Case Study

Creation Reprographics

Brand Perception Research and Rebranding Strategy Development

We created a comprehensive marketing mix for Creation, a specialist provider committed to delivering excellence in label and packaging artwork, reprographics, screen and flexo plate manufacturing.

The Brief

We’re proud to have worked with Creation since Think B2B was established. The initial brief from the Creation team was to promote their services in premium quality reprographics and plate production. Over the years, we’ve repositioned Creation as a leader in sustainable flexographic plate production, which is a novel (but today, extremely relevant) approach in an industry which relies heavily on solvent usage.

Discipline(s)

Content marketing

Marketing strategy

Marketing mix

Rebrand

Media management

Digital

Testimonial
Results

Our marketing mix, which includes extensive information on Creation’s technical abilities and eco-credentials, has helped to position the business as a leader in sustainable flexographic plate production. Our optimised Creation blogs, in particular, have helped to improve search results, proving popular as an invaluable source of expertise for those seeking support and advice in reprographics and plate supply.

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